Cookie Policy
What are cookies?
Cookies are small text files placed on your device when you visit a website. They help the site remember information about your visit — such as your preferences, what you clicked, and how long you stayed. This helps improve your experience on return visits and gives us information about how people use the site.
Cookies are not programs and cannot access or read files on your computer. They can only be read by the website that placed them.
What cookies we use
We use three categories of cookies on this website:
1. Essential cookies
These are necessary for the website to function. They enable core features and cannot be switched off.
| Cookie | Purpose | Duration |
|---|---|---|
| Session cookies | Keep you logged in and maintain session state where applicable | Session (deleted when browser closes) |
| Security cookies | Protect against cross-site request forgery | Session |
Essential cookies do not require your consent under UK GDPR.
2. Analytics cookies
These help us understand how visitors use our website so we can improve it. All data is aggregated and anonymous — we cannot identify you from it.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics | Distinguishes users | 2 years |
| _ga_[ID] | Google Analytics | Maintains session state | 2 years |
| _gid | Google Analytics | Distinguishes users | 24 hours |
| _gat | Google Analytics | Throttles request rate | 1 minute |
Google Analytics data is processed in the United States. We have enabled IP anonymisation so your full IP address is never stored. You can opt out of Google Analytics tracking at any time using the Google Analytics opt-out browser add-on.
3. Marketing cookies
These are set by third-party advertising platforms. They track your visits to our website and may be used to show you relevant adverts on other sites.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _fbp | Meta (Facebook) | Identifies browsers for advertising measurement via the Facebook Pixel | 3 months |
| _fbc | Meta (Facebook) | Stores ad click information | 3 months |
The Facebook Pixel is a tracking code provided by Meta. It collects information about how visitors interact with our website and shares that data with Meta to help us measure the effectiveness of our advertising, build audiences for future ads, and run retargeting campaigns.
Data collected by Meta may be used to show you ads on Facebook, Instagram, and other Meta platforms. You can manage your Facebook ad preferences at facebook.com/ads/preferences.
How to manage cookies
When you first visit our website, we ask for your consent to set analytics and marketing cookies. You can change your preference at any time.
You can also manage cookies through your browser settings. Here is how to do it in the most common browsers:
- Chrome: Settings → Privacy and security → Cookies and other site data
- Firefox: Options → Privacy & Security → Cookies and Site Data
- Safari: Preferences → Privacy → Manage Website Data
- Edge: Settings → Cookies and site permissions → Cookies and site data
Please note that blocking cookies may affect the functionality of some areas of the site.
You can also use these tools to opt out of specific tracking:
- Google Analytics: tools.google.com/dlpage/gaoptout
- Facebook ads: facebook.com/ads/preferences
- General ad opt-outs: youronlinechoices.com (EU) or optout.aboutads.info (US)
Third-party cookies
Some content embedded on our website (such as videos, maps, or social media buttons) may set cookies from third-party providers. We do not control these cookies. Please refer to the relevant third party's privacy and cookie policy for details.
Changes to this policy
We may update this Cookie Policy from time to time, particularly as we add new tools or as regulations change. The date at the top of this page shows when it was last updated.
Questions
If you have any questions about how we use cookies, contact us at cathy@yourwebtoolkit.com.
For more about how we handle your personal data generally, see our Privacy Policy.