Content Multiplier

Your own AI content
repurposing team.

I build the system. You own it. No agency fees, no monthly retainers. Just your content reaching more people, consistently.

Book a Call

The best content creators aren't posting more. They're getting more out of what they already make. A webinar becomes a month of content. A podcast episode becomes a blog post, four social posts, and an email. A keynote becomes a year of thought leadership.

Building a content team to do that costs thousands a month. Building an AI one costs a fraction of that. And you own it outright.

I build your AI content repurposing system from scratch: voice guidelines, visual guidelines, format templates, built-in scheduler. Then I hand it over. You (or anyone on your team) run it using Claude Code or ChatGPT.

Your original thinking, reaching more of the right people, across the right platforms.

Get your existing content working harder for you.

You're recording videos and showing up live, but only a fraction of your audience ever sees them, because not everyone watches video.

You've got a podcast with ideas worth sharing, but they're not reaching the people who don't listen to podcasts.

You're delivering webinars and workshops packed with your best thinking, and then that thinking disappears when the recording ends.

You're writing blog posts that publish and then disappear. The ideas in them could be reaching people through social, email, or video — but they're sitting on a page nobody's finding.

You post something on LinkedIn that gets good engagement, then move on. That same idea could have worked on Facebook, Instagram, or as an email — but you never get round to it.

You know you should be repurposing. You just don't have the system, or the time, to do it consistently.

What I build for you

Your AI foundation

Business Brain: your brand, offer, and audience context loaded into your AI so it never needs re-explaining
Voice guidelines: how you write, what you'd never say, the phrases that make your content sound like you
Visual guidelines: brand colours, fonts, and image style for consistent visuals across every format

Your content engine

Format skills: AI templates that turn one piece of long-form content into social posts, emails, blog articles, and short clips
Built-in scheduler: content queued and ready to go without manual work each time
Full handover: walkthrough, documentation, and you're set up to run it yourself in Claude Code or ChatGPT

This is for people who create content and want it to go further.

This is a good fit if you…

Regularly create long-form content: podcasts, YouTube videos, keynotes, webinars, workshops, or expert interviews
Want your ideas reaching people on more platforms without writing everything from scratch
Are open to using AI tools (Claude Code or ChatGPT) to run your content operation
Want to own the system outright, rather than paying an agency indefinitely

This isn’t the right fit if…

You want someone else to manage and run your content for you on an ongoing basis
You don’t currently produce long-form content. There needs to be source material to work with
You want full creative control over every word before anything is produced

Hi, I’m Cathy

For more than ten years I have worked with businesses across pretty much every part of online marketing: strategy, copy, websites, funnels, SEO and lead generation.

Content repurposing sits right at the intersection of all of it. I know what makes good copy, I know which platforms reward which formats, and I know how to build AI systems that do the heavy lifting without losing the human voice.

I build the system. You run it. Your content, reaching more people, without the agency fees.

Questions you probably have

What do I need to have in place before we start?

You need existing long-form content to work from: videos, podcasts, webinars, keynotes, workshops, or written material. The system turns that into everything else, so the raw material needs to exist first.

Who runs the system after handover?

You do, or anyone on your team. It runs inside Claude Code or ChatGPT. No specialist technical knowledge needed. If you can use ChatGPT, you can run this.

How does the voice profiling work?

I analyse your existing content (writing, recordings, whatever you have) and build a set of voice guidelines that capture how you actually communicate. Every format template is trained on those guidelines.

How long does the build take?

Typically two to three weeks from discovery call to handover, depending on how much source material there is to work from and which platforms and formats we're building for.

Investment

One build. Yours to keep.

I build your complete AI content repurposing system and hand it over. No retainers, no ongoing fees.

£995

One-off investment. Yours to keep forever.

✓
Business Brain: your brand, audience, and offer context loaded into your AI
✓
Voice guidelines built from your existing content
✓
Visual guidelines and brand templates
✓
Format skills for your chosen platforms (social, email, blog, clips)
✓
Built-in content scheduler
✓
Full handover: walkthrough and documentation included

Your own AI contentrepurposing team.