A step-by-step guide to
But when it comes to creating a website, where do you begin?
You’ve been considering creating your own website, but don’t know where to begin. Google and You Tube are chock-full of tutorials and guides, but no-one seems to be talking in a language you can understand.
You’re wondering which design elements will turn customers on (not away). You want a website that looks professional and supports your vision and business growth — not something that looks like it’s been cobbled together in your spare time.
Being overwhelmed with technical jargon and code
Losing control of the functionality and design of your site
Losing sight of your online marketing goals
Incurring costs that spiral out of control
Whenever you have questions, I’ll be there to answer them!
– Carmel Griffith, Puggle Post
You can start building your new powerhouse website NOW.
Your website is the perfect tool to start small, and to give your seed of an idea the room to grow and evolve.
When I struck out on my own as a freelance graphic designer in 2012, I jumped in at the deep end. I had some savings, a small network of friends and colleagues, and a rough idea of what I wanted to do.
I decided to build my own website, because I wanted to expand my skillset, and be able to offer something additional to my clients. Well, that was some learning curve!
I experienced first-hand the frustration of trying to decipher the indecipherable. To find a blog post, or video or comment – anything! – that explains things in simple, beginner’s terms. I know what it feels like – your head spinning with code, marketing jargon that everyone else seems to understand effortlessly, and a trillion choices to make at every single step of the process.
After 46 self-paced lessons, split into six modules, you will have a professional website that is a hard-working part of your marketing arsenal.
MODULE 1: VISUAL IDENTITY
Five lessons to show you how to set up your key brand elements – even if you haven’t got the funds to hire a brand designer.
MODULE 2: WEBSITE CONTENT
Seven lessons that take you from mapping out your website, through to writing your website content, and getting your images optimised for your new website.
MODULE 3: SETTING FOUNDATIONS
Ten lesson showing you howto choose your host, through to installing WordPress, and how to keep your website design and data safe from spammers and other online threats. These lessons will also show you how to maintain the performance of your website (for a better visitor experience).
MODULE 4: DESIGN FOUNDATIONS
Eight lessons that show you how to set up the website template you’ll use as your starting point.
Choosing the right theme and template can be one of the most time-consuming parts of building your own website. This first template gives you the most versatile design, making it the perfect starting point for your customisation.
MODULE 5: TIME TO DESIGN
13 lessons that help you get familiar with the basic theme design of your website, comprehensively covering how to customise every detail so it perfectly fits your business.
Customising your template will make your website unique to your brand. In this module, you’ll learn how to design the look and flow of pages to help customers get to your products and services more easily.
MODULE 6: CONTENT MARKETING
Three lessons to show you how to use your website to become a trusted expert in your field. We’ll be covering how to set up SEO-friendly blog posts, ready to share across social media.
The entire course is mapped out for you in an 80 document, that takes you step-by-step through the process.
By following the roadmap, you’ll tap into the system I use to build client websites in a way that is time-efficient and avoids overwhelm.
Each lesson has a video tutorial with relevant worksheets or other resources to help you implement what you’ve learned.
The material is completely self-paced, so you have plenty of time to do it right.
There will be a private Facebook group for all students. A group like this is a great place to get to know each other, help each other, and share your wins. Any questions you have are personally answered by me in our private Facebook group, so you’re never left wondering what to do.
You will always have access to all these changes and improvements I make over time.
– Tom Greenwood, Greenwood Photos
You can start building your new powerhouse website NOW.
Hi there, I’m Cathy! For the best part of 10 years, I’ve been working as a designer in one form or another, mostly in corporate-land, but also working as a team member for small business owners, and freelancing in agencies.
Although my background is design, it wasn’t specifically website design. I’m completely self-taught.
All those frustrations you’re experiencing trying to DIY your website? Trust me, I understand, because I’ve been there!
I also understand that you don’t necessarily want to learn everything there is to learn about web design. After all, you’re in business doing YOUR thing.
This course does lots of the heavy lifting for you – initial design, coding and strategy. You can tweak it as little or as much as you want.
Let’s recap what you get:
You have lifetime access to all 46 tutorials
Lifetime access to the private Facebook group where you can ask questions, anytime
Lifetime access to all future additions and updates
This course will walk you through the design decisions you need to make to take your copywriting website live, allowing you to focus on creating the amazing content you know will start attracting your dream clients.
This course gives you the building blocks you need to create a website that reflects the personality of your coaching style, while encouraging someone to take the next step with you.
Small-business owners just starting out
This course is a truly affordable way to get a professional eye-catching website created – by you!
When your business has grown enough for you to start outsourcing, you’ll know EXACTLY what to look for in a Virtual Assistant or web developer.
I don’t want to learn code -- is this the right course for me?
I don’t have a clear idea of my branding, colours, etc. Is that a problem?
Are there any extra expenses, apart from the course fee?
If we’re all using the same theme, won’t my website end up looking the same as everyone else’s?
You’ll be able not only to change the colours, fonts, and imagery, but also the entire layout of your website so it can look completely different if you want it to!
What happens if I get stuck?
If you’d like personal one-on-one guidance, you can upgrade to a premium support package.
Do you help with hosting and registering my URL?
I am available to answer any questions, but I encourage all students to have a direct relationship with their host, so that they are fully in control of their websites.